Homework Assignment #3 Instructions: Before completing this homework assignment, review the material on segmentation, target marketing and positioning in chapter 7. Next, review the information in The Differentiated University handout (The

Differentiated University.docx) A You may also want to read the article on which the handout is based: https://www.luminafoundation.org/files/resources/the-differentiated- university-wp-web-final.pdf Note that the handout provides descriptions of six different segments of undergraduate college students. Choose a college or University that you are familiar with that offers undergraduate degrees. Be sure to state the college/University name in your assignment. Of the six segments in the Differentiated University handout/article, which segment(s) is your chosen college/University targeting? Be specific and state which target marketing approach the college/University is using. For each segment the University is targeting, discuss specific marketing mix variables they are using in their positioning efforts. Please limit the length of your homework to ~300 words.