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Instructions: Consider the five dimensions of service quality: tangibles, reliability, responsiveness, assurance, and empathy. Identify a recent service encounter you have experienced as a customer. Briefly explain the service encounter in

your assignment. Would you consider the service encounter to be a positive experience or a negative experience? In what ways specifically did each of the five service quality dimensions contribute to your experience? Be as specific as possible. Please limit the length of your assignment to ~300 words.

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