UNIVERSITY OF VISION STRATEGY OPPORTUNITY WESTMINSTER WESTMINSTER BUSINESS SCHOOL SCHOOL OF APPLIED MANAGEMENT Module Title: Marketing Channels, Operations Management and Digital Business Module Code: 5DIBU003W Assessment title: Operations Management in the Digital Era (3000 words) Assessment weighting: 50 (%) Assessment deadline: Semester 1, 2023/2024 Assessment Brief The Assessment ASSESSMENT SUMMARY: Focusing on the beauty/cosmetic industry discuss the sustainability challenges on Operations Management and strategy. The unnatural ingredients used in the cosmetic industry, along with excessive packaging, irresponsible material sourcing and animal testing, constitute huge problems for the environment as well as the whole supply chain of this market sector. Select a company in the beauty/cosmetic industry. Discuss and evaluate the sustainability challenges with respect to the operations and supply chain management of your chosen company and how the company is trying to address current and future market trends. Identify the need for a sustainability and digital strategy for the company in order to achieve a competitive advantage. DETAILED ASSESSMENT GUIDE AND STRUCTURE: You are required to investigate a company within the sector and address the following issues The operations management practices of the chosen company and whether they are aligned with its strategic aims as per the Hayes and Wheelwright model ● ● You need to demonstrate understanding of how organizations effectively manage the range of operational functions and supply chain in an evolving business context. Additionally, reflect on operations principles and make informed suggestions using theories and applied practices with the support of academic sources. The way the company is responding to the current digital transformation trend in order to meet supply chain and market changes during the energy crisis. How LEAN and Total Quality Management can be linked with marketing and be applied in the beauty/cosmetic industry to achieve a sustainable competitive advantage and enhanced performance. The report should be logically structured, making use of headings/sub-headings and paragraphs. Remember to spell check, grammar check and proofread. The word limit is 2000 words (maximum) (excluding title page, Executive Summary, table of contents, diagrams, tables, figures, reference list and appendices) Format: PDF or Word file, page numbers, 1.5 line spacing, normal margins, Arial/Times Roman 12 point font Assessment title: Digital Business & Operations Management The report should have a suitable structure and may follow the recommended structure: Title Page (state the title, and the word count) Disability Statement (if applicable) ● ● ● Executive Summary ● Table of Contents Page | 2 Introduction Main Body ● Conclusions/ Recommendations ● ● ● References Total ● Appendices (optional) You are permitted to upload your work multiple time before the deadline; Please ensure that you upload the correct file when you upload your work, since this will be considered to be your submission. ADDITIONAL INFORMATION: Statements, assertions and ideas made in coursework should be supported by citing relevant sources. Sources cited in the text should be listed at the end of the assignment in a reference list. All referencing should be in Westminster Harvard format. Charts, tables, graphs and other graphical material may be included in the main text of the essay or as appendices. Breakdown Assessment criteria Introduction (introduce the sector, the company, and the importance of supply chain management Use of theory (make sure you use at least 4 theories) Analysis/Findings (evaluate & reflect on the outcomes of your findings around the impact of energy crisis in supply chain management and importance of digital technologies so as to increase efficiency and customer satisfaction. Demonstrate in depth understanding of your actions and the theories/frameworks/techniques used) Conclusions/Recommendations (provide a short, yet concise summary of your report and findings. Include recommendations for sustainable trends in Supply chain and Operations Management and Digital technologies approaches) Referencing (Use of suitable sources of information and use of sources throughout the report). Presentation and structure Max marks 10% 25% 35% 10% 10% 10% 100% The University has arrangements for marking, internal moderation and external scrutiny. Further information can be found in Section 12 of the Handbook of Academic Regulations, westminster.ac.uk/study/current-students/resources/academic-regulations Anonymous marking Do NOT include your name or student number within the file name or anywhere within your submission. The submission will be subject to anonymous marking. Having logged into Page | 3 blackboard the system will record your details anonymously and tutors will only see your name after the entire submission has been assessed and provisional marks have been released to all students at the same time. Referencing requirements for the assessment Statements, assertions and ideas made in coursework should be supported by citing relevant sources. Sources cited in the text should be listed at the end of the assignment in a reference list. Any material that you read but do not cite in the report should go into a separate bibliography. Unless explicitly stated otherwise by the module teaching team, all referencing should be in Westminster Harvard format. If you are not sure about this, the library provides guidance (available via the library website pages). Page | 4 The deadline and submitting your coursework - checks Unless indicated otherwise, coursework is submitted via Blackboard. The deadline for this assessment is 20th December 2023 at 1300. This means that your work should be fully uploaded before 1300. The University would treat your submission as late, if your work has not been fully uploaded and stored on the server before 1300. In order to avoid your submission being marked as late, you should upload your work as soon as possible before the deadline and must not wait until or just before the deadline to start uploading your work. At busy times the coursework submission process may run slowly. To ensure that your submission is not recorded as a late submission, avoid submitting very close to the deadline. To submit your assignment: 1. Log on to Blackboard at http://learning.westminster.ac.uk; 2. Go to the Blackboard site for this module; 3. Click on the 'Submit assessment' link in the navigation menu 4. Click on the link for the assessment; 5. Follow the instructions, ensuring that you have selected the correct file to upload. REMEMBER It is a requirement that you submit your work in this way. All coursework must be uploaded by 13:00 (UK Time on the due date). If you submit your assessment late but within 24 hours or one 'working' day of the specified deadline, 10% of the overall marks available for that assessment will be deducted as a penalty for late submission, except for work which is marked in the marginal pass rate range (9% above the pass mark) and in this case the mark would be capped at the pass mark. If you submit your coursework more than 24 hours after the specified deadline you will be given a mark of zero for the work in question. Difficulties in submitting assignments on time If you have difficulties for reasons beyond your control (e.g. serious illness, family problems etc.) that prevent you from submitting the assessment, make sure you apply to the Mitigating Circumstances board with evidence to support your claim as soon as possible. Further details can be found on the following URL: https://www.westminster.ac.uk/current- students/guides-and-policies/assessment-guidelines/mitigating-circumstances-claims If you are unsure about the above information, you should seek academic support from your module leader, personal tutor or your course leader. You will find details of your module leader in this module's handbook and you can find the name of your course leader and personal tutor from your "My Student Records" page via the University's student portal. Page | 5/nIMPORTANT NOTE: You need to use group PPT (attached). Word limit is 3000 words. All the instructions must be read and followed. SELECTED COMPANY IS PRADA.

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UNIVERSITY OF VISION STRATEGY OPPORTUNITY WESTMINSTER WESTMINSTER BUSINESS SCHOOL SCHOOL OF APPLIED MANAGEMENT Module Title: Marketing Channels, Operations Management and Digital Business Module Code: 5DIBU003W Assessment title: Operations Management in the Digital Era (3000 words) Assessment weighting: 50 (%) Assessm