With reference to question 1, answer the following a. Discuss the importance of segmentation in market research or business research b. Suggest how the market can be segmented c. What will be the sampling techniques that will be applied in this survey, justify your selection d. How the data to be collected for this research e. Suggest with the help of descriptive statistics and examples, how the researcher candetermine the trend in the population f. Suggest suitable univariate data analysis that can be used to help the researcher to-make effective decision g.Suggest suitable multi-variate data analysis that can be used to help the researchers to-make effective decision h. Suggest a suitable data analysis software that can assist you in data analysis, justifyyour selection

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