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Assignment Overview:

This coursework consists in creating a (brief) international plan for a hotel of your choice in

Saudi Arabia.

Overall aim:

Apply the details exaplained in class, identify the relevant information needed to be gathered

and the adequate strategies for a hotel that wants to go to an international market.

Learning outcomes:

1, 2, 3, 4.

Organisation and methodology:

This assessment is an individual assessment. You need to provide a written international report for a

hotel in Saudi Arabia.

Word count:

Between 1500 and 3000 words.

Fig: 1