Now that you have read the Riverside Credit Case, think about how much has changed in the last 2 years. Online banking, social media, Omni Channel marketing has exploded. 1. List

five market conditions that will impact how RCU interacts with current customers and/or potential customers. Assume RCU is your local Canadian bank or credit union competing with branches of bank and credit unions like RBC, TD, BNS, CIBC, BOM, and the various local community credit unions.