Summary:

You have to select a company of your choice:

Then you need to select an issue or challenge from:

a) Podcast story, “Innovation fuel”

b) Find a current issue or challenge on the internet.

In this paper you require Microenvironment analysis, this is the analysis that is done on the elements of a micro-environment. These consist of all actors and elements of the immediate environment of an organization. These have a direct influence on the way the company is run. It is a collection of forces or factors that are close to the organization and can influence the performance as well as the day to day activities of the firm.

Macro environment analysis is part of a company's strategic management that enables it to analyze and identify potential opportunities and hazards that might impact the business. The goal is to prepare management in advance with information that assists them in making operational decisions.

1. You require stakeholder analysis,

2. Code of conduct and CSR ( note:- give cross reference in term of code of conduct)

3. Sustainability of business

4. Perspective on work and policy

5. You require PESTEL

6. You require SWOT

7. You require Porter’s 5 forces Analysis

8. Employee and employer relationship

9. Economy analysis

10. Economy cycle

11. Business Cycle