Question

Question 2

Explain the importance of environmental scanning (2 marks) and conduct a SWOT

analysis for Caroline's Apparel (8 marks). Be sure to motivate each element of the

SWOT analysis.

(10 marks) Two (2) marks for each element of the SWOT analysis explained with

application to

Two (2) marks for explaining the importance of environmental scanning. the

scenario.

Question image 1