Question

Review the material in Chapter Three on Consumer Behavior.

Using the five personality traits listed in the book, and considering

Chapter 3 content, identify a few products and/or services that are

more likely to be marketed successfully to consumers of each

personality type.

For example, what products or services would someone who is

extremely open to new experiences be likely to buy?

Someone who never tries anything new?

What products appeal to someone who is outgoing? Shy?

https://www.jstor.org/stable/26976377

200 words, 7th EDITION APA CITATION FORMAT WITH IN TEXT

CITATION

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