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Write a 900- to 1,000-word modified SWOT analysis that includes

the following:

An introduction with a detailed description of the company

A SWOT analysis diagram that includes strengths, weaknesses,

opportunities, and threats

An evaluation of how specific internal factors (strengths and/or

weaknesses) support and/or promote a competitive advantage;

examples may include:

Financial, physical, or human resources

Access to natural resources, trademarks, patents, or copyrights

Current processes (employee programs or software systems)

An evaluation of how specific external factors (opportunities

and/or threats) support and/or promote a competitive advantage;

examples may include:

Market trends (new products or technology advancements)

Economic trends (local and/or global)

Demographics

Regulations (political, environmental, or economic)

Fig: 1