Question

You are to choose a Product for Export, your export country, and the import

country. Furthermore, you are to research the different elements of the requirements for Costs & Pricing

and Risks Analysis & Mangement in this International Export Transaction.

Your research should comprise of the following:

A. Costs & Pricing Analysis

a. Costs to be included:

i. Product Costs

ii. Packaging and Export Sales Costs

ii. Export Financing costs

b. Which Incoterm should be used and your reasons why this may be the most viable

c. Research on pricing at least two competing products in your target market and your pricing

strategy in the short term and the long term

d. What pricing strategy will you adopt with your reasons and analysis as to why

B. Risk Analysis & Management

a. Foreign Exchange Risks

b. Economic and Political Risks

c. Social and Cultural Risks

C. Recommendations and Action Plan

a. What is the result of your research